How to Send and Track Emails Using G-Lock EasyMail and G-Lock Analytics

Since the v6.60 our email sending software G-Lock EasyMail is fully compatible with the new 3 version of G-Lock Analytics.

Why use G-Lock EasyMail to send emails with tracking links?

Because G-Lock EasyMail provides you with the following advantages:

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New Cool G-Lock Analytics Feature to Improve Your Email Marketing Experience

Generally you can split your subscribers into 3 category:

  • Inactive subscribers – those who are still subscribed but have no interest in reading your stuff;
  • Active subscribers – those who are waiting for your newsletters, regularly read them, act on them and/or share them with friends;

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How Email Tracking Metrics are Calculated

Open Rate (%)

To calculate the open rate, the number of unique opens is divided by the number of emails sent. The result is multiplied by 100%.

Example:

You sent the email to 4 people. You got 3 unique opens. Your open rate is:

3/4 = 0.75
0.75 x 100% = 75%

How you can improve your email open rate:

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